Stop being blamed for tracking problems you didn’t cause.
When a client’s CPAs spike, you’re the first call. Upstack lets you fix the data foundation across every client account from one dashboard — so you deliver better results and fewer fire drills. Deploy in 20 minutes per client. Track data quality centrally. Prove your impact in every report.
Multi-account management with bulk agency pricing. Typical client CAC reduction: 15–30%.
Trusted by performance agencies and the DTC brands they manage
4.9/5 on Shopify App Store
1,000+
Brands
actively running Upstack
40%+
Matched events
average signal uplift
<20 min
Setup
most brands go live
Your clients’ tracking is broken and you’re the one taking the blame
The creative is strong. The targeting is solid. But CPAs keep climbing. Your client asks, “Is it the creative? The audience? The landing page?” You’ve tested all three — the numbers say they’re fine. But you can’t prove what’s actually wrong because you don’t have visibility into the data layer.
Their pixel is missing 40–60% of events. Their EMQ is at 4–5. Meta is optimizing on a fraction of the actual buyers. You’re managing ad strategy on top of a data foundation you can’t control.
| Without Upstack | With Upstack |
|---|---|
| Agency optimizes ads on bad data | Agency fixes the data AND optimizes ads |
| Client blames agency for rising CPAs | Agency proves data quality drove the improvement |
| Each client = separate tracking audit | Each client = 20-minute deployment |
| Agency competes on creative/media only | Agency differentiates on data quality as a service |
| Client retention depends on ad performance alone | Retention strengthened by infrastructure value |
“We hired an agency, Tier 11… before we offboarded them recently.”
— Howard, Rhino USA (agencies get fired when results suffer from data quality)
One platform. Every client. Deploy in 20 minutes.
Upstack gives agencies a centralized platform to deploy identity-resolved server-side tracking across their entire client portfolio. One dashboard to manage every account.
Deploy across client accounts
Install on each client’s Shopify store from your agency dashboard. One integration per client, managed centrally. ~20 minutes per client — faster than a tracking audit.
Fix the signal layer for every client
Identity resolution and server-side event capture improve data quality across Meta, Google, TikTok, and Klaviyo for each account. EMQ climbs to 7.5+, match rates hit 90%+.
Show the impact in your reporting
Track EMQ improvements, match rate gains, and CAC reductions per client from your centralized dashboard. Prove the value of signal quality alongside your media strategy.
Unlimited
Client accounts
~20 min
Per-client setup
15–30%
Typical client CAC reduction
4–5 → 7.5+
Client EMQ improvement
Results your clients will thank you for.
Perfect White Tee
−33% CAC in 60 days
If an agency had deployed Upstack: 33% CAC reduction proves agency value. $92K/mo Klaviyo flow recovery goes straight into client reporting.
Champo
+128% identified customers
Agency shows “we didn’t just optimize ads, we fixed your customer recognition.” 54% Klaviyo flow revenue increase from the agency’s data quality recommendation.
Paire
+24% MER improvement
MER improved 24% and blended NET ROAS jumped 40%. The kind of numbers that prevent client churn and grow agency revenue.
Built for agencies managing portfolios, not individual brands.
Multi-Account Dashboard
Manage every client’s tracking, identity, and signal health from one centralized view. See EMQ scores, match rates, and event capture metrics per client without logging into separate accounts.
Prove Your Value Beyond Media Buying
When you fix a client’s data foundation and CAC drops 15–30%, that’s retention insurance. Include data quality metrics in your reporting: EMQ improvement, match rate gains, flow revenue recovery.
Bulk Pricing for Agencies
Agency pricing scales with your portfolio’s total event volume, not individual client volumes. Onboard new clients without renegotiating pricing — the economics improve as your portfolio grows.
Fast Client Onboarding
New client? Install on their Shopify store in ~20 minutes from your dashboard. No developer needed from the client side. No integration project. Start delivering improvements from day one.
Become the agency clients can’t replace.
Own the data layer, not just the ads
Other agencies optimize ads on broken data. You optimize the data AND the ads. That’s the service moat no creative agency can replicate.
Centralized control, not scattered tools
Recommending Elevar or Triple Whale to each client gives you no visibility. With Upstack, you deploy, manage, and report on data quality across your entire portfolio.
From media buyer to infrastructure partner
Any agency can buy media. You fix the data layer that makes media buying actually work. That’s how you become the agency clients can’t replace.
Prove the impact with data, not just creative
When a client asks “why did CPAs drop?” you can point to the data quality dashboard — EMQ went from 4.2 to 7.8. Match rates went from 35% to 92%. That’s proof.
Frequently asked questions for agencies
Give your clients better data and yourself fewer fire drills.
Fix the data foundation across your entire portfolio. Better client results, clearer reporting, and a service layer your competitors can’t match. Start with a free pilot on one client account.
Free first-client pilot · Month-to-month · Bulk agency pricing
Not ready for a trial? Book a 15-minute walkthrough or read our DTC tracking guide.