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Partner programFor agencies and consultants

Grow your agency. Earn with every referral.

For performance, email and CRO agencies managing Shopify brands. Refer a client to Upstack Data, we set them up with you, and they see it in their own Klaviyo flows and Ads Manager within days. You earn a share of their plan every month they stay.

  • 20% recurring revenue share, from your first referral, paid monthly for as long as the client stays.
  • We do the setup with your client. Nothing for your team to install or maintain.
  • A dedicated partner manager, not a shared inbox.
  • Co-marketing, early access and a directory listing.
1,000+
brands on the platform
$130M+
revenue attributed
750M+
devices in our identity graph

Apply to the partner program

Reviewed within 2 business days · no cost · no commitment

Prefer to talk first? Book a partner call.

Your clients join 1,000+ brands on Upstack

What you get

Built for agencies who stay involved after the referral. Here’s what comes with your link.

  • 01

    Recurring revenue share

    20% of your client’s plan, paid every month for as long as they stay on the platform. A share of the subscription, so it grows with them.

  • 02

    Dedicated partner manager

    A named person who knows your book of clients, handles escalations and helps you scope the first few referrals.

  • 03

    Priority support for your clients

    Referred accounts go into a priority queue, so a tracking problem on your client’s Black Friday isn’t sitting behind a ticket backlog.

  • 04

    Co-marketing that actually ships

    Joint case studies, webinars and campaigns built around your clients’ results, with our team doing the production.

  • 05

    Early access to new features

    You see what’s coming before it launches, so you can plan client roadmaps around it instead of reacting.

  • 06

    Partner directory listing

    A profile in the partner directory, in front of brands actively looking for an agency that knows attribution.

Revenue share

What a referral is worth. 20% of your client’s plan, every month they stay.

Upstack is priced per order, month to month, so your share follows your client’s plan as their order volume grows. Your partner portal shows which clients signed up through you, what they’re on and what you’ve earned.

See every plan on the pricing page

Your share, per client per month Example at published prices

Your share, per client per month
Client’s plan They pay You earn
Signal, up to 3,000 orders $249/mo $49.80
Attribution + Signal, up to 10,000 orders $499/mo $99.80
Attribution + Signal, up to 30,000 orders $1,499/mo $299.80

Paid monthly via Stripe on net-30 terms, the month after your client’s subscription is billed.

What your clients get

You only refer what makes you look good. What changes for a brand the month after you bring them across.

Explore Upstack Signal

  • Better ad performance

    Higher match quality on every event sent to Meta, Google and TikTok, so the platforms optimize on real buyers and CAC comes down.

    • Meta Buyer attached
    • Google Ads Buyer attached
    • TikTok Buyer attached

  • More revenue from email and SMS

    Anonymous browsers resolved to a known profile, so Klaviyo flows fire for people the pixel never identified.

    Abandoned Cart - Upstack Data

    • Wait Your delay + 30 min
    • Email Your cart email
    • Links Own UTM campaign

  • Server-side tracking that holds up

    Conversions captured from the server, so ad blockers and Safari’s cookie limits don’t cut them off.

    • Browser pixel blocked Sent server-side
    • Cookie expired Shopper restored
    • Purchase Delivered

  • Cross-device identity resolution

    Every event matched against a 750M+ device graph, so one customer stays one customer across devices and sessions.

    • iPhone, Instagram Ad click
    • MacBook, Chrome Purchase, 5 days later
    • Same customer One Upstack ID

Results

Results your clients can check. In their own Klaviyo and Ads Manager, as each brand’s case study reports it.

All customer stories

Posted on X

Trayan Hristov @THristov_
And this honestly is why we have @upstackdata on 80% of our accounts (we just couldn’t convince the others yet lol)

Aug 22, 2024

Jacob @jforjacob
First month with @upstackdata and got this report back from my email guy. Pretty wild Welcome Flow up 61% Browse Abandonment Flow up 216% Post-Purchase Upsell Flow up 1.3k% Abandoned Checkout Flow up 62%

Apr 12, 2025

How it works

From application to first payout. Four steps, and we handle the setup.

  1. 01 Reviewed in 2 business days

    Apply and get approved

    Submit the form with your agency and the Shopify clients you manage. Every application is reviewed by a person, not a filter.

    • Your partner manager On approval
    • Your referral link On approval
    • Co-branded collateral On approval

  2. 02 Ongoing

    Refer clients with your link

    You get a branded referral link and a partner portal. Every signup that comes through it is attributed to you automatically.

    Partner portal Referrals

    • Link Branded to your agency
    • Signed up through you Your client
    • Attributed to Your agency

  3. 03 One call

    We set up your client

    A guided call with your client. We install the Shopify app, connect each destination and turn off the old sender so nothing double counts. 21-day free trial, no credit card.

    • Shopify Connected
    • Meta Connected
    • Previous sender Turned off

  4. 04 Monthly

    Earn as your clients grow

    Revenue share is calculated on what your clients actually spend, so it grows as their order volume does.

    • Client’s plan billed This month
    • Your share paid Next month, via Stripe

Partner tiers

You move up as your referrals do. Nothing to negotiate and nothing to commit to. Tiers unlock on active referrals.

Referral Partner

No minimum

For agencies getting started with referral programs.

  • 20% recurring revenue share
  • Partner portal access
  • Co-branded collateral
  • Quarterly check-ins

Agency Partner

Most popular

3+ active referrals

For agencies with Shopify clients already running on Upstack.

  • Everything in Referral Partner, plus
  • Dedicated partner manager
  • Priority support queue
  • Co-marketing campaigns
  • Early access to new features

Premier Partner

10+ active referrals

For agencies driving significant volume.

  • Everything in Agency Partner, plus
  • Custom SLA for your clients
  • Joint case studies
  • Featured directory listing
  • Quarterly business reviews
  • Dedicated Slack channel

The same 20% at every tier. Higher tiers add a partner manager, priority support and co-marketing.

Before you apply

Questions agencies ask first.

Who can become a partner?

Agencies, consultancies and freelancers working with DTC brands on Shopify. There’s no minimum client count to apply. The tiers are what you grow into, not what you need to start.

Which clients should I refer?

Shopify brands spending about $30K a month or more on Meta, especially when platform numbers don’t match Shopify, CAC climbs as spend goes up, Meta has flagged them for health and wellness, or Klaviyo flows miss returning shoppers. Below that spend, the free Shopify and Meta connections are usually enough, and we’ll tell you and the client so.

How does the revenue share work?

You earn a flat 20% of what your referred clients pay for their plan, every month they stay on the platform. The rate is the same at every tier.

How do I track my referrals?

Every partner gets a branded referral link and a portal showing which clients signed up through you, what they’re on and what you’ve earned.

Who does the setup for my clients?

We do. Setup is a guided call with your client, or with you if you have admin access to their Shopify, Meta, Google and Klaviyo accounts. We install the app, connect each destination and turn off the old sender so nothing double counts.

Is there a minimum commitment?

No. There’s no contract, no quota and no cost to join. If you never refer anyone, nothing happens.

What support do my clients get?

The same onboarding and support as any direct customer, plus a priority queue once you’re an Agency Partner or above. Your partner manager handles escalations on your behalf.

Can I white-label Upstack?

Not today. Upstack is sold under our own brand. You get co-branded collateral, case-study templates and partner materials to use with your clients instead.

How do payouts work?

Monthly, via Stripe on net-30 terms. You’re paid the month after your referred clients’ subscription revenue is billed.

Ready to grow together?

Apply once, and start earning recurring revenue while your clients get tracking that actually holds up.

Apply now Book a partner call

No cost to join · No contract · No quota