Ad Platforms
Ad Platforms
Send identity-resolved conversion events directly to your ad platforms via server-side APIs. Higher match rates mean better optimization and lower CAC.
Meta
Send enriched conversion events to Meta via the Conversions API. Brands see EMQ jump from ~50% to 85%+ and measurable CAC reductions within a week.
Google Ads
Forward identity-resolved Enhanced Conversions to Google Ads. Improve conversion modeling and PMAX campaign optimization with higher-quality signals.
TikTok
Deliver server-side events to TikTok’s Events API with verified first-party identifiers. Better match rates mean better audience building.
Send purchase and add-to-cart events to Pinterest’s Conversions API. Identity-resolved signals help Pinterest optimize for your best customers.
Snapchat
Forward enriched conversion data to Snapchat via their CAPI. Increase match rates and improve Snap’s ability to find high-intent lookalikes.
Email & SMS
Email & SMS
Feed re-identified customer profiles into your email and SMS flows. Recover the 30–40% of abandonment flow entries that cookie-based tracking misses.
Klaviyo
Purpose-built integration that re-identifies returning customers Klaviyo can’t see on its own. Recover 30–40% more abandonment flow entries — same flows, more people.
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Attentive
Feed identity-resolved subscriber data into Attentive to trigger SMS flows for customers who would otherwise be anonymous.
Postscript
Enrich Postscript with cross-device identity data. When someone opts in on mobile and browses on desktop, your SMS flows still fire.
Omnisend
Connect Omnisend to Upstack’s identity graph. Trigger email and SMS automations for visitors recognized across devices and sessions.
Sendlane
Push enriched customer profiles to Sendlane so your email and SMS flows reach the right people at the right time — even after cookies expire.
E-Commerce
E-Commerce
Connect your storefront to Upstack in under 20 minutes. We capture every event server-side — add-to-cart, checkout, purchase — so you never miss a conversion.
Shopify
One-click install on any Shopify or Shopify Plus store. Upstack captures every event server-side and builds your identity graph automatically — no code, no developer.
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WooCommerce
Install the Upstack plugin on WooCommerce and get the same server-side tracking, identity resolution, and enriched CAPI events that Shopify brands rely on.
BigCommerce
Connect BigCommerce to Upstack for server-side event capture and cross-device identity resolution. Same platform, same identity graph, different storefront.
Recharge
Track subscription orders from Recharge with full identity resolution. Attribute recurring revenue back to the campaigns that acquired the subscriber.
Reviews & Support
Reviews & Support
Enrich post-purchase touchpoints with identity data. Attribute review submissions, support tickets, and loyalty actions back to the campaigns that drove them.
Yotpo
Connect Yotpo review and loyalty events to your identity graph. Attribute post-purchase engagement to the acquisition campaigns that started the journey.
Okendo
Feed Okendo review submission events into Upstack. Understand which campaigns produce customers who leave reviews and drive social proof.
Gorgias
Enrich Gorgias support tickets with identity-resolved customer context. See the full acquisition journey before a customer ever contacts support.
CheckoutChamp
Track CheckoutChamp funnel events with server-side capture and identity resolution. Attribute every conversion to the right campaign.
Analytics & CRM
Analytics & CRM
Push enriched, identity-resolved events into your analytics and CRM platforms. Every tool in your stack benefits from cleaner data.
HubSpot
Push identity-resolved contact and event data into HubSpot. Enrich CRM records with cross-device browsing behavior and acquisition source.
PostHog
Forward enriched product analytics events to PostHog. Connect anonymous session replays and funnels to real customer identities.
Loops
Send identity-resolved event data to Loops for transactional and marketing email automation powered by first-party behavioral signals.
ActiveCampaign
Enrich ActiveCampaign contacts with cross-device identity data. Trigger automations based on identity-resolved behavior, not just last-click cookies.
Integration FAQ
Connect your stack in 20 minutes.
Install Upstack, connect your accounts, and every tool in your marketing stack starts receiving identity-resolved data. No code, no developer, no GTM.
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Not ready for a trial? Book a 15-minute walkthrough or read our DTC tracking guide.