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Upstack Data

At your scale, bad data costs real money.

A 5% improvement in event match quality at $100K+/month ad spend means thousands in recovered efficiency every month. Upstack delivers enterprise-grade identity resolution with the infrastructure, SLAs, and support your team expects — deployed in days, not the 6+ months an enterprise CDP requires.

Built for brands processing 20K+ orders/month with $1M+ in annual ad spend

Trusted by high-volume DTC brands spending $100K–$1M+/month on ads

4.9/5 on Shopify App Store

1,000+

Brands

40%+

Matched events

<20 min

Setup

500M+

Events/month capacity

50ms

Response time

99.9%

Uptime SLA

365-day

Identity persistence

You’re spending six figures a month and can’t tell what’s working

At your volume, every percentage point of wasted spend compounds. Meta reports 4x ROAS, Google claims the same conversions, your bank account tells a different story. The algorithm is training on 35% of your actual buyers because it can’t match the rest.

You’ve tried to fix it. The enterprise CDP took 8 months to implement, cost six figures, and your team is still fighting configuration issues. The attribution tool gives you dashboards but can’t fix the underlying data quality. You need the data quality of an enterprise platform without the implementation timeline.

The scale math

Monthly Ad SpendCAC Reduction (20%)Monthly Savings
$100K/month20% improvement$20K/month recovered
$250K/month20% improvement$50K/month recovered
$500K/month20% improvement$100K/month recovered
$1M/month20% improvement$200K/month recovered

“We used to use North Beam. It’s very expensive. Like five grand a month. So right now we built our own term reporting.”

— Eric, Ash & Erie ($300K/month spend)

Enterprise identity resolution. Deployed in days, not months.

Where CDPs take 6+ months and cost six figures, Upstack delivers the same identity resolution outcome with a fraction of the complexity. Your assessment shows the gap before you commit.

Step 1

Custom assessment of your data gaps

Our enterprise team audits your current tracking stack — CAPI configuration, EMQ scores, match rates, Klaviyo flow performance, attribution accuracy — and maps the revenue impact of fixing identity resolution.

Step 2

Dedicated implementation with your team

A named account manager guides setup, validates event quality, and ensures your team is confident in the data before scaling spend. Enterprise implementations support multi-storefront, headless, and custom event schemas.

Step 3

Ongoing optimization with SLA-backed support

Quarterly business reviews, dedicated Slack channel, proactive monitoring, and strategic recommendations aligned with your marketing calendar. Your account manager knows your business.

Methodology-backed results at scale.

Perfect White Tee

−33% CAC in 60 days

EMQ from ~35% to 89%. $92K/mo in Klaviyo flow revenue recovery. Methodology: identity resolution → enriched CAPI → algorithm retraining → CAC compression.

90x ROI

Paire

+24% MER improvement

RAAD improved by 18%. Attribution methodology: identity-resolved first-party data, not platform-reported numbers.

+40% blended ROAS

Champo

+128% identified customers

36K additional profiles/month. 54% Klaviyo flow revenue increase. Consistent events across every browser and device.

+$24K/mo recovered
“Subject matter expert, for sure. It was really interesting to hear such logical explanation for all the stuff that just appears to be random trash coming out of the platform.”

Zak

Penetrex

Enterprise buyers evaluate on methodology, not just outcomes. Upstack delivers both — the technical depth sophisticated teams expect and the measurable results that justify the investment.

Built for teams that need infrastructure, not just a dashboard.

Dedicated Account Manager

A named person who knows your business, your stack, and your goals. Direct Slack access — not a ticket queue. When something needs attention, you message your person directly.

Custom SLAs and Priority Support

Enterprise-grade uptime guarantees (99.9% standard), priority incident response, and proactive data quality monitoring. Infrastructure-level reliability for infrastructure-level spend.

Quarterly Business Reviews

Your account manager presents data quality trends, optimization opportunities, and strategic recommendations every quarter — aligned with your marketing calendar and growth targets.

Multi-Storefront and Headless Support

Multiple Shopify Plus stores, headless commerce architectures, custom checkout flows, and custom event schemas. Your account manager works with your dev team to ensure full coverage.

CDPs give you infrastructure. Upstack gives you identity.

Enterprise CDPs like Segment and mParticle are powerful data infrastructure platforms — but they’re designed for broad data routing, not performance marketing identity resolution.

DimensionEnterprise CDPUpstack Enterprise
Implementation6–12 monthsDays
Annual cost$70K–$300K+Fraction of CDP cost
FocusBroad data infrastructureIdentity resolution for performance marketing
Team requiredData engineers, months of configurationPerformance marketers, minimal technical lift
Time to ROI6–12 months (after implementation)30–60 days
Identity persistenceVaries; often cookie-dependent365-day Persistent ID Graph
EMQ impactIndirectDirect — 4–5 → 7.5+

Enterprise capability, startup speed

CDPs take 6–12 months to implement. Upstack deploys in days. Same identity resolution outcome. Fraction of the complexity. Fraction of the cost.

Purpose-built for performance marketing

CDPs give you broad data infrastructure. Upstack gives you identity resolution that directly improves Meta EMQ, Google Enhanced Conversions, TikTok Events API, and Klaviyo flow performance.

We fix the data. They measure it.

Attribution tools and intelligence platforms measure what’s happening with your data. Upstack fixes the data itself. Fix identity first, and every tool in your stack produces better results.

Event-based pricing, not GMV-based

Unlike competitors that price by GMV (where doubling revenue doubles your bill), Upstack’s event-based model stays predictable as you grow. No surprise overages. No tier jumps.

Frequently asked questions about Upstack Enterprise

Your ad spend deserves better data.

At your scale, fixing identity resolution isn’t a nice-to-have — it’s a direct line to recovered spend efficiency. Start with a custom data gap assessment.

Custom data gap assessment · 60-day ROI guarantee · No multi-year lock-in

Not ready for a trial? Book a 15-minute walkthrough or read our DTC tracking guide.

4.9/5 Rating