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Upstack Data

Custom stack to Postscript

Forward every Custom stack event to Postscript server-side, resolved to a person against a 750M+ device graph — so flows trigger on a known profile rather than an anonymous session.

What changes

What changes when Custom stack feeds Postscript.

Server-side delivery

Events reach Postscript through its server API, not the browser — so ad blockers, ITP and consent banners don’t cost you conversions.

Identity-resolved events

Every event sent to Postscript carries a resolved customer, matched against a 750M+ device graph.

Any stack, any framework

Headless, custom checkout, native app or a platform we haven’t listed — if it can make an HTTP request, it can send to Upstack.

The same event schema

Custom events are resolved, filtered and forwarded exactly like a Shopify order.

What actually moves

What Custom stack carries, and what Postscript needs.

Custom stack and Postscript describe a customer with different vocabularies. This is the mapping Upstack applies on the way through — the left column is what Custom stack can put on an event, the right is what Postscript can actually use.

Custom stack sends

event_name
whatever you choose to call it
user identifiers
any of email, phone, external ID
value / currency
if the event carries revenue
custom properties
any attribute in your own schema

Postscript receives

phone
subscriber key
email
profile matching
order / cart properties
automation triggers

Sending you can audit

How you know it is working.

Messaging mistakes are expensive and public. These controls exist so a flow never fires against a profile that should not have received it.

  • Per-profile inspection

    Trace any event to the profile it resolved to, and see why.
  • Deduplication

    One order produces one event, so a single purchase cannot trigger the same flow twice.
  • Bot and fraud filtering

    Automated traffic never becomes a profile, so list quality and deliverability are not paying for it.

Where to check in Postscript

PostscriptSubscribersthe individual subscriber's activity feed.

Get Custom stack talking to Postscript.

A 15-minute walkthrough of this connector on your own account.