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Custom stack to Gorgias

Forward every Custom stack event to Gorgias server-side, resolved to a person against a 750M+ device graph — so every touchpoint lands against one customer, not a fragment of one.

What changes

What changes when Custom stack feeds Gorgias.

Server-side delivery

Events reach Gorgias through its server API, not the browser — so ad blockers, ITP and consent banners don’t cost you conversions.

Identity-resolved events

Every event sent to Gorgias carries a resolved customer, matched against a 750M+ device graph.

Any stack, any framework

Headless, custom checkout, native app or a platform we haven’t listed — if it can make an HTTP request, it can send to Upstack.

The same event schema

Custom events are resolved, filtered and forwarded exactly like a Shopify order.

What actually moves

What Custom stack carries, and what Gorgias needs.

Custom stack and Gorgias describe a customer with different vocabularies. This is the mapping Upstack applies on the way through — the left column is what Custom stack can put on an event, the right is what Gorgias can actually use.

Custom stack sends

event_name
whatever you choose to call it
user identifiers
any of email, phone, external ID
value / currency
if the event carries revenue
custom properties
any attribute in your own schema

Gorgias receives

email / phone
match the ticket to a customer
order history
give the agent context
external_id
one profile, not three

Delivery you can audit

How you know it is working.

Post-purchase timing is the whole product. These controls exist so requests go to the right person at the right point.

  • Per-order inspection

    Trace any request back to the order and customer it came from.
  • Deduplication

    One purchase, one request — even when the order is amended.
  • Bot and fraud filtering

    Fraudulent orders never enter the request queue.

Where to check in Gorgias

Gorgiasopen any ticket. The customer sidebar should show the full order history rather than a single order.

Get Custom stack talking to Gorgias.

A 15-minute walkthrough of this connector on your own account.