Lasso Commerce to Klaviyo
Forward every Lasso Commerce event to Klaviyo server-side, resolved to a person against a 750M+ device graph — so flows trigger on a known profile rather than an anonymous session.
Connection
Connect Lasso Commerce to Klaviyo with Upstack Data
Lasso Commerce
Capture Lasso Commerce checkouts and upsells server-side, so orders that never touch a storefront page are still resolved and forwarded.
Lasso Commerce integrationKlaviyo
Attach re-identified emails to events before they reach Klaviyo, so browse and cart flows fire for people the pixel lost.
Klaviyo integrationWhat changes
What changes when Lasso Commerce feeds Klaviyo.
Recover carts you couldn’t email
Anonymous browsers are resolved to a known profile, so abandonment flows can trigger for visitors Klaviyo never identified.
Profiles, not sessions
Events arrive attached to a resolved customer, so flow logic and segmentation work on a person.
Every event, server-side
Storefront and checkout events are captured from Lasso Commerce on the server, independent of the browser.
One setup, every destination
Connect Lasso Commerce once and forward to every ad platform, email tool and warehouse you run.
What actually moves
What Lasso Commerce carries, and what Klaviyo needs.
Lasso Commerce and Klaviyo describe a customer with different vocabularies. This is the mapping Upstack applies on the way through — the left column is what Lasso Commerce can put on an event, the right is what Klaviyo can actually use.
Lasso Commerce sends
- order_id
- Lasso checkout order reference
- email / phone
- contact captured at checkout
- line_items
- products and quantities on the order
- total / discount
- order economics after adjustments
- landing_domain
- the site the shopper started on, before the checkout hop
- customer_type
- new or returning, resolved before send
Klaviyo receives
- email / phone
- the profile key — no profile, no send
- external_id
- tie a browse to a known person
- $value
- flow and campaign revenue attribution
- event properties
- what the flow branches on
Sending you can audit
How you know it is working.
Messaging mistakes are expensive and public. These controls exist so a flow never fires against a profile that should not have received it.
Per-profile inspection
Trace any event to the profile it resolved to, and see why.Deduplication
One order produces one event, so a single purchase cannot trigger the same flow twice.Bot and fraud filtering
Automated traffic never becomes a profile, so list quality and deliverability are not paying for it.
Where to check in Klaviyo
KlaviyoAnalyticsMetrics. The event appears as its own metric, and the profile count on it is the number you were losing before.
Related connectors
Other places Lasso Commerce can send to.
- Lasso CommerceMeta Conversions API
- Lasso CommerceGoogle Ads Conversions
- Lasso CommerceTikTok Events API
- Lasso CommercePinterest
- Lasso CommerceSnapchat
- Lasso CommerceReddit
- Lasso CommerceMicrosoft Ads
- Lasso CommerceX
Other sources that feed Klaviyo.
- ShopifyKlaviyo
- WooCommerceKlaviyo
- BigCommerceKlaviyo
- Checkout ChampKlaviyo
- RechargeKlaviyo
- Custom stackKlaviyo
- FunnelishKlaviyo
- Phoenix TechnologiesKlaviyo
- SkioKlaviyo
- Loop SubscriptionsKlaviyo
- StripeKlaviyo
- Everything Klaviyo can take12 sources feed Klaviyo, and the setup is the same for each one.Klaviyo integration
- How resolution worksEvery event matched against a 750M+ device graph before it is forwarded.Upstack Signal
- What it costsThree plans that scale with your order volume. Every connector is on every plan.See pricing
Get Lasso Commerce talking to Klaviyo.
A 15-minute walkthrough of this connector on your own account.