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Lasso Commerce - Okendo

Okendo

Send every Lasso Commerce event to Okendo, server-side

Q: How do I check that Lasso Commerce events are reaching Okendo?

Open Okendo › the review request schedule, checked against the same day's orders.

Q: Will a customer be asked twice about one order?

No. One purchase, one request, even when the order is amended.

Q: How long does it take to connect Lasso Commerce to Okendo?

Most brands are live in under 20 minutes. Once Lasso Commerce is connected, every destination receives the same resolved events, Okendo included.

Each event is resolved to a person against a 750M+ device graph before it reaches Okendo, so every touchpoint lands against one customer, not a fragment of one.

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US device IDs in the graph: 750M+
Match rate on events: 90%+
Identity window, per customer: Lifetime
Most brands are live: <20 min

How it flows

How a Lasso Commerce event reaches Okendo. Captured on the server, resolved to a person, then sent.

01 Capture

Captured from Lasso Commerce

Capture Lasso Commerce checkouts and upsells server-side, so orders that never touch a storefront page are still resolved and forwarded.

See the Lasso Commerce integration

Lasso CommerceWhat it sends

order_idLasso checkout order reference
email / phonecontact captured at checkout
line_itemsproducts and quantities on the order
total / discountorder economics after adjustments
landing_domainthe site the shopper started on, before the checkout hop

02 Understand

Resolved to one person before it leaves

Every Lasso Commerce event is matched against a 750M+ device graph, so a phone browse and a desktop checkout resolve to one customer rather than two strangers.

How resolution works

Resolved before it is sent

IdentityMatched against a 750M+ device graph, so a phone browse and a desktop checkout resolve to one customer.
customer_typeNew or returning, resolved before send.
DeduplicationOne purchase, one request, even when the order is amended.
Bot and fraud filteringFraudulent orders never enter the request queue.

Post-purchase timing is the whole product. These controls exist so requests go to the right person at the right point.

03 Activate

Delivered to Okendo

Send resolved customers and orders to Okendo so review requests reach the right person.

See the Okendo integration

OkendoWhat it receives

emailwho to survey
order_idthe purchase in question
product IDswhat to ask about

The catch

A Lasso order carries checkout contact fields only.

Repeat buyers accumulate separate records unless the order is resolved against a graph first.

Where to check in OkendoDelivery you can audit

Okendo the review request schedule

checked against the same day's orders.

What changes

What changes when Lasso Commerce feeds Okendo. Two gains on the Okendo side, two on the Lasso Commerce side.

Okendo

Server-side delivery

Events reach Okendo through its server API rather than the browser, so ad blockers and ITP don’t cost you conversions.

Okendo

Identity-resolved events

Events sent to Okendo carry the resolved customer whenever Upstack can identify one, matched against a 750M+ device graph.

Lasso Commerce

Every event, server-side

Storefront and checkout events are captured from Lasso Commerce on the server, independent of the browser.

Lasso Commerce

One setup, every destination

Connect Lasso Commerce once and forward to every ad platform, email tool and warehouse you run.

Setup

Live in under 20 minutes.

Connect Lasso Commerce once and every destination, Okendo included, is forwarded the same resolved events.

Upstack dashboardExample

Lasso Commerce Data source Connected

Okendo Destination Healthy

Read the full Okendo setup guide

01

Connect Lasso Commerce

Capture Lasso Commerce checkouts and upsells server-side, so orders that never touch a storefront page are still resolved and forwarded.
02

Add the Okendo destination

Under Destinations, add Okendo. Every resolved Lasso Commerce event is then forwarded to it.
03

Check delivery to Okendo

Trace any request back to the order and customer it came from.