Lasso Commerce to Yotpo
Forward every Lasso Commerce event to Yotpo server-side, resolved to a person against a 750M+ device graph — so every touchpoint lands against one customer, not a fragment of one.
Connection
Connect Lasso Commerce to Yotpo with Upstack Data
Lasso Commerce
Capture Lasso Commerce checkouts and upsells server-side, so orders that never touch a storefront page are still resolved and forwarded.
Lasso Commerce integrationYotpo
Enrich post-purchase touchpoints in Yotpo with identity-resolved order data.
Yotpo integrationWhat changes
What changes when Lasso Commerce feeds Yotpo.
Server-side delivery
Events reach Yotpo through its server API, not the browser — so ad blockers, ITP and consent banners don’t cost you conversions.
Identity-resolved events
Every event sent to Yotpo carries a resolved customer, matched against a 750M+ device graph.
Every event, server-side
Storefront and checkout events are captured from Lasso Commerce on the server, independent of the browser.
One setup, every destination
Connect Lasso Commerce once and forward to every ad platform, email tool and warehouse you run.
What actually moves
What Lasso Commerce carries, and what Yotpo needs.
Lasso Commerce and Yotpo describe a customer with different vocabularies. This is the mapping Upstack applies on the way through — the left column is what Lasso Commerce can put on an event, the right is what Yotpo can actually use.
Lasso Commerce sends
- order_id
- Lasso checkout order reference
- email / phone
- contact captured at checkout
- line_items
- products and quantities on the order
- total / discount
- order economics after adjustments
- landing_domain
- the site the shopper started on, before the checkout hop
- customer_type
- new or returning, resolved before send
Yotpo receives
- who to ask for the review
- order_id
- which purchase the request is about
- product IDs
- which product is being reviewed
Delivery you can audit
How you know it is working.
Post-purchase timing is the whole product. These controls exist so requests go to the right person at the right point.
Per-order inspection
Trace any request back to the order and customer it came from.Deduplication
One purchase, one request — even when the order is amended.Bot and fraud filtering
Fraudulent orders never enter the request queue.
Where to check in Yotpo
YotpoReviewsthe request queue, which should now contain the orders that previously had no email attached.
Related connectors
Other places Lasso Commerce can send to.
- Lasso CommerceMeta Conversions API
- Lasso CommerceGoogle Ads Conversions
- Lasso CommerceTikTok Events API
- Lasso CommercePinterest
- Lasso CommerceSnapchat
- Lasso CommerceReddit
- Lasso CommerceMicrosoft Ads
- Lasso CommerceX
Other sources that feed Yotpo.
- ShopifyYotpo
- WooCommerceYotpo
- BigCommerceYotpo
- Checkout ChampYotpo
- RechargeYotpo
- Custom stackYotpo
- FunnelishYotpo
- Phoenix TechnologiesYotpo
- SkioYotpo
- Loop SubscriptionsYotpo
- StripeYotpo
- Everything Yotpo can take12 sources feed Yotpo, and the setup is the same for each one.Yotpo integration
- How resolution worksEvery event matched against a 750M+ device graph before it is forwarded.Upstack Signal
- What it costsThree plans that scale with your order volume. Every connector is on every plan.See pricing
Get Lasso Commerce talking to Yotpo.
A 15-minute walkthrough of this connector on your own account.