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Upstack Data

Recharge to Yotpo

Forward every Recharge event to Yotpo server-side, resolved to a person against a 750M+ device graph — so every touchpoint lands against one customer, not a fragment of one.

What changes

What changes when Recharge feeds Yotpo.

Server-side delivery

Events reach Yotpo through its server API, not the browser — so ad blockers, ITP and consent banners don’t cost you conversions.

Identity-resolved events

Every event sent to Yotpo carries a resolved customer, matched against a 750M+ device graph.

Subscriptions as their own conversion

Send new subscriptions to the ad platforms as a distinct event, not lumped in with one-time orders.

Renewals counted properly

Recurring charges are forwarded as real revenue, so LTV reporting reflects what the customer is actually worth.

What actually moves

What Recharge carries, and what Yotpo needs.

Recharge and Yotpo describe a customer with different vocabularies. This is the mapping Upstack applies on the way through — the left column is what Recharge can put on an event, the right is what Yotpo can actually use.

Recharge sends

subscription_id
the subscription, not the order
charge_id
each recurring charge
email / phone
subscriber contact
status
active, cancelled, paused, reactivated
is_first_charge
new subscription versus renewal
product / frequency
what they subscribed to and how often

Yotpo receives

email
who to ask for the review
order_id
which purchase the request is about
product IDs
which product is being reviewed

Delivery you can audit

How you know it is working.

Post-purchase timing is the whole product. These controls exist so requests go to the right person at the right point.

  • Per-order inspection

    Trace any request back to the order and customer it came from.
  • Deduplication

    One purchase, one request — even when the order is amended.
  • Bot and fraud filtering

    Fraudulent orders never enter the request queue.

Where to check in Yotpo

YotpoReviewsthe request queue, which should now contain the orders that previously had no email attached.

Get Recharge talking to Yotpo.

A 15-minute walkthrough of this connector on your own account.