Home
Connectors
Phoenix Technologies - HubSpot

HubSpot

Send every Phoenix Technologies event to HubSpot, server-side

Q: How do I check that Phoenix Technologies events are reaching HubSpot?

Open HubSpot › the contact timeline, and the duplicate-management view, which should stop growing.

Q: Will this create duplicate contacts?

No. One person, one record, across devices and identifiers.

Q: How long does it take to connect Phoenix Technologies to HubSpot?

Most brands are live in under 20 minutes. Once Phoenix Technologies is connected, every destination receives the same resolved events, HubSpot included.

Each event is resolved to a person against a 750M+ device graph before it reaches HubSpot, so records and reporting reflect the person, not the device.

Request a demo Start free trial

US device IDs in the graph: 750M+
Match rate on events: 90%+
Identity window, per customer: Lifetime
Most brands are live: <20 min

How it flows

How a Phoenix Technologies event reaches HubSpot. Captured on the server, resolved to a person, then sent.

01 Capture

Captured from Phoenix Technologies

Capture Phoenix Technologies orders from the server, including the upsell sequence, so the complete order value reaches every downstream tool.

See the Phoenix Technologies integration

Phoenix TechnologiesWhat it sends

order_idPhoenix order reference
email / phonecontact from the order record
line_itemsinitial purchase and any upsells
total / rebill_amountfirst charge separated from recurring
transaction_stateapproved, declined or rebill

02 Understand

Resolved to one person before it leaves

Every Phoenix Technologies event is matched against a 750M+ device graph, so a phone browse and a desktop checkout resolve to one customer rather than two strangers.

How resolution works

Resolved before it is sent

IdentityMatched against a 750M+ device graph, so a phone browse and a desktop checkout resolve to one customer.
customer_typeNew or returning, resolved before send.
DeduplicationOne person, one record, across devices and identifiers.
Bot and fraud filteringAutomated traffic never becomes a contact.

A CRM is only as trustworthy as its worst duplicate. These controls exist so the record reflects the person.

03 Activate

Delivered to HubSpot

Push identity-resolved events and contacts into HubSpot so CRM records match what actually happened.

See the HubSpot integration

HubSpotWhat it receives

emailthe contact key
lifecycle propertiesstage and pipeline
deal / order valuerevenue on the record

The catch

Transaction state is the field that matters here and most CRM integrations do not carry it, so approved, declined and rebill collapse into one undifferentiated order stream.

Where to check in HubSpotRecords you can audit

HubSpot the contact timeline

and the duplicate-management view, which should stop growing.

What changes

What changes when Phoenix Technologies feeds HubSpot. Two gains on the HubSpot side, two on the Phoenix Technologies side.

HubSpot

Server-side delivery

Events reach HubSpot through its server API rather than the browser, so ad blockers and ITP don’t cost you conversions.

HubSpot

Identity-resolved events

Events sent to HubSpot carry the resolved customer whenever Upstack can identify one, matched against a 750M+ device graph.

Phoenix Technologies

Every event, server-side

Storefront and checkout events are captured from Phoenix Technologies on the server, independent of the browser.

Phoenix Technologies

One setup, every destination

Connect Phoenix Technologies once and forward to every ad platform, email tool and warehouse you run.

Setup

Live in under 20 minutes.

Connect Phoenix Technologies once and every destination, HubSpot included, is forwarded the same resolved events.

Upstack dashboardExample

Phoenix Technologies Data source Connected

HubSpot Destination Healthy

Read the full HubSpot setup guide

01

Connect Phoenix Technologies

Capture Phoenix Technologies orders from the server, including the upsell sequence, so the complete order value reaches every downstream tool.
02

Add the HubSpot destination

Under Destinations, add HubSpot. Every resolved Phoenix Technologies event is then forwarded to it.
03

Check delivery to HubSpot

Trace any property back to the event that set it.

FAQ

Questions about Phoenix Technologies and HubSpot.

How do I check that Phoenix Technologies events are reaching HubSpot?

Open HubSpot › the contact timeline, and the duplicate-management view, which should stop growing.

Will this create duplicate contacts?

No. One person, one record, across devices and identifiers.

How long does it take to connect Phoenix Technologies to HubSpot?

Most brands are live in under 20 minutes. Once Phoenix Technologies is connected, every destination receives the same resolved events, HubSpot included.