Skio to ActiveCampaign
Forward every Skio event to ActiveCampaign server-side, resolved to a person against a 750M+ device graph — so records and reporting reflect the person, not the device.
Connection
Connect Skio to ActiveCampaign with Upstack Data
Skio
Capture Skio subscription events server-side, with the first charge distinguished from every renewal that follows it.
Skio integration
ActiveCampaign
Resolved events and contacts into ActiveCampaign for automation and segmentation.
ActiveCampaign integrationWhat changes
What changes when Skio feeds ActiveCampaign.
Server-side delivery
Events reach ActiveCampaign through its server API, not the browser — so ad blockers, ITP and consent banners don’t cost you conversions.
Identity-resolved events
Every event sent to ActiveCampaign carries a resolved customer, matched against a 750M+ device graph.
Every event, server-side
Storefront and checkout events are captured from Skio on the server, independent of the browser.
One setup, every destination
Connect Skio once and forward to every ad platform, email tool and warehouse you run.
What actually moves
What Skio carries, and what ActiveCampaign needs.
Skio and ActiveCampaign describe a customer with different vocabularies. This is the mapping Upstack applies on the way through — the left column is what Skio can put on an event, the right is what ActiveCampaign can actually use.
Skio sends
- subscription_id
- the Skio subscription, stable across charges
- email / phone
- subscriber contact
- charge_type
- first charge, renewal, swap or skip
- line_items
- products on this charge
- total / interval
- charge amount and billing cadence
- customer_type
- new or returning, resolved before send
ActiveCampaign receives
- contact key
- custom fields
- automation branching
- deal value
- pipeline reporting
Records you can audit
How you know it is working.
A CRM is only as trustworthy as its worst duplicate. These controls exist so the record reflects the person.
Per-record inspection
Trace any property back to the event that set it.Deduplication
One person, one record, across devices and identifiers.Bot and fraud filtering
Automated traffic never becomes a contact.
Where to check in ActiveCampaign
ActiveCampaignthe contact record and the automation's contact log.
Related connectors
Other places Skio can send to.
- SkioMeta Conversions API
- SkioGoogle Ads Conversions
- SkioTikTok Events API
- SkioPinterest
- SkioSnapchat
- SkioReddit
- SkioMicrosoft Ads
- SkioX
Other sources that feed ActiveCampaign.
- ShopifyActiveCampaign
- WooCommerceActiveCampaign
- BigCommerceActiveCampaign
- Checkout ChampActiveCampaign
- RechargeActiveCampaign
- Custom stackActiveCampaign
- FunnelishActiveCampaign
- Lasso CommerceActiveCampaign
- Phoenix TechnologiesActiveCampaign
- Loop SubscriptionsActiveCampaign
- StripeActiveCampaign
- Everything ActiveCampaign can take12 sources feed ActiveCampaign, and the setup is the same for each one.ActiveCampaign integration
- How resolution worksEvery event matched against a 750M+ device graph before it is forwarded.Upstack Signal
- What it costsThree plans that scale with your order volume. Every connector is on every plan.See pricing
Get Skio talking to ActiveCampaign.
A 15-minute walkthrough of this connector on your own account.