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Upstack Data

Vibe

Send resolved conversions to Vibe so streaming TV campaigns are attributed to the orders they drove.

DestinationAd platforms

About Vibe

What Vibe is, and why identity matters to it.

Vibe sells streaming television advertising to small and mid-sized advertisers, with self-serve buying and fast campaign turnaround.

Fast iteration only helps if the results arriving back are accurate.

How it works

How Vibe works.

Vibe attributes conversions by matching exposed households to site activity within an attribution window. Like every no-click channel, it depends entirely on the conversion data the advertiser sends it.

With Upstack Data

Get more out of Vibe with Upstack Data.

Upstack forwards resolved orders server-side with their full value, so campaigns are judged against actual revenue. For an advertiser iterating weekly, the difference between complete and partial conversion data is the difference between learning and guessing.

What you can do with it

Three jobs this connector does inside Vibe.

  1. Send complete conversions

    Conversions reach Vibe through its server-side API with restored click IDs and hashed identifiers attached, so more of what you send is matched on arrival — and the conversions you never saw stop being invisible.

  2. Optimise on the customer you want

    Map any order attribute to the conversion Vibe receives — profit rather than revenue, new customers rather than repeat buyers, high-value orders rather than every checkout — so the platform learns from the buyers worth acquiring.

  3. Accurate results, fast enough to act on

    Resolved orders arrive server-side on the same cadence as the campaign, so a weekly iteration cycle runs on complete data rather than a partial view.

Pre-built connectors

12 sources connect to Vibe.

Whichever of these you run, Vibe is one switch away.

Get Vibe tracking right.

A 15-minute walkthrough tailored to your stack and channels.